SEO, GEO, AISO… or Just SEO?
SEO, GEO, AISO… or Just SEO? The Real Story Behind AI-Era Visibility Over the past year, our industry has been flooded with new acronyms trying to rebrand what is, at its core, still SEO. GEO. AEO. AISO. LLMO.Everyone seems to be racing to “name” the new era of AI-driven discovery. And while I love innovation, […]
SEO in 2025/2026: Why Consistency Is Still King (Even in the AI Era)
AI SEO vs. Real SEO: A Founder’s Take on What’s Hype and What’s Real
AI SEO vs. Real SEO: A Founder’s Take on What’s Actually New (and What’s Just Repackaged) By Krista Barnes, Founder & CEO of WeDoSEOLLC.com If you’ve been shopping for SEO services lately, you’ve probably noticed something: suddenly everyone’s selling “AI SEO.” As someone who’s been in this space for nearly two decades, I’ve seen […]
What Is SEO in Digital Marketing?
What Is SEO in Digital Marketing? A CEO’s Perspective on Why It’s the Cornerstone of Online Visibility As the CEO and President of We Do SEO, LLC, I often tell clients that digital marketing is the foundation of modern business growth. It’s the art and science of promoting your brand through electronic and online channels […]
The 5 Pillars of SEO: A CEO’s Perspective on Building Long-Term Digital Authority
The 5 Pillars of SEO: How to Build Lasting Digital Authority Search engine optimization isn’t just a marketing tactic—it’s the foundation of how businesses are discovered, trusted, and chosen online. Over the years, I’ve worked with hundreds of clients across industries—from luxury brands and survival gear companies to beauty salons, gyms, and national healthcare providers. […]
AI Search vs. Organic Search: Separating Hype from Reality
AI-powered search platforms are expanding quickly, but according to new data from enterprise SEO leader BrightEdge, they currently account for less than 1% of referral traffic. The Numbers From January through August, AI-driven referrals made up under 1% of all traffic. Organic search remains the dominant driver of conversions across nearly every industry. While AI […]
June 2025 Google Core Update Now Rolling Out
What Businesses Need to Know from We Do SEO, LLC Author: Krista, Founder of We Do SEO, LLC What Is a Google Core Update? Google’s core algorithm updates are major changes to how search rankings are determined. These updates are not targeted at specific content types, industries, or violations. Instead, they aim to improve Google’s […]
How to Get Found Online: A Simple Guide to Local SEO for Small Businesses
Top 10 SEO Experts and Agencies to Watch in 2025 Author: Krista, CEO of We Do SEO, LLC Search Engine Optimization continues to evolve rapidly in 2025, and the voices shaping the industry come from all corners of the digital world — from technical SEOs and agency leaders to search engine insiders and rising boutique […]
Top 10 SEO Experts and Agencies to Watch in 2025 | We Do SEO, LLC
Top 10 SEO Experts and Agencies to Watch in 2025 Author: Krista, CEO of We Do SEO, LLC Search Engine Optimization continues to evolve rapidly in 2025, and the voices shaping the industry come from all corners of the digital world — from technical SEOs and agency leaders to search engine insiders and rising boutique […]
Artificial Intelligence Optimization: How We Do SEO Is Preparing Clients for the Future of AI Search
The SEO landscape is shifting faster than ever, and we’re not waiting around to catch up. At We Do SEO, we’re leading clients through the next evolution of search—Artificial Intelligence Optimization (AIO)—with strategies that help brands stay visible in a world where AI is redefining how people search. Let’s break down what this means and […]