SEO Isn’t Just About Ranking — It’s About Being Found

At We Do SEO, LLC, we treat search engine optimization as the foundation of every successful digital marketing strategy. While ads, social media, and email campaigns can drive short-term wins, SEO is what builds long-term visibility, trust, and authority.
Google Downplays GEO — But the Real Problem Is Garbage AI Search Results

SEO Isn’t Dead — But the Search Experience Is Breaking By Krista Barnes, Founder & President, We Do SEO, LLC I’ve spent my entire career adapting alongside Google—algorithm update by algorithm update, paradigm shift by paradigm shift. From keywords and PageRank, to entities, to local search, to today’s AI-driven results, one thing has always remained […]
AI Search & SEO Are the Same — IF You Hire the Right Agency; We Do SEO

Why “You Get What You Pay For” Matters More Than Ever in the AI Era for Business Owners Google has officially confirmed what real SEO professionals already know: optimizing for AI search is the same as optimizing for search—when SEO is done correctly. The problem? Most agencies still aren’t doing it right. Google Confirms It: AI […]
SEO, GEO, AISO… or Just SEO?

SEO, GEO, AISO… or Just SEO? The Real Story Behind AI-Era Visibility Over the past year, our industry has been flooded with new acronyms trying to rebrand what is, at its core, still SEO. GEO. AEO. AISO. LLMO.Everyone seems to be racing to “name” the new era of AI-driven discovery. And while I love innovation, […]
SEO in 2025/2026: Why Consistency Is Still King (Even in the AI Era)
AI SEO vs. Real SEO: A Founder’s Take on What’s Hype and What’s Real

AI SEO vs. Real SEO: A Founder’s Take on What’s Actually New (and What’s Just Repackaged) By Krista Barnes, Founder & CEO of WeDoSEOLLC.com If you’ve been shopping for SEO services lately, you’ve probably noticed something: suddenly everyone’s selling “AI SEO.” As someone who’s been in this space for nearly two decades, I’ve seen […]
What Is SEO in Digital Marketing?

What Is SEO in Digital Marketing? A CEO’s Perspective on Why It’s the Cornerstone of Online Visibility As the CEO and President of We Do SEO, LLC, I often tell clients that digital marketing is the foundation of modern business growth. It’s the art and science of promoting your brand through electronic and online channels […]
The 5 Pillars of SEO: A CEO’s Perspective on Building Long-Term Digital Authority

The 5 Pillars of SEO: How to Build Lasting Digital Authority Search engine optimization isn’t just a marketing tactic—it’s the foundation of how businesses are discovered, trusted, and chosen online. Over the years, I’ve worked with hundreds of clients across industries—from luxury brands and survival gear companies to beauty salons, gyms, and national healthcare providers. […]
AI Search vs. Organic Search: Separating Hype from Reality

AI-powered search platforms are expanding quickly, but according to new data from enterprise SEO leader BrightEdge, they currently account for less than 1% of referral traffic. The Numbers From January through August, AI-driven referrals made up under 1% of all traffic. Organic search remains the dominant driver of conversions across nearly every industry. While AI […]
June 2025 Google Core Update Now Rolling Out

What Businesses Need to Know from We Do SEO, LLC Author: Krista, Founder of We Do SEO, LLC What Is a Google Core Update? Google’s core algorithm updates are major changes to how search rankings are determined. These updates are not targeted at specific content types, industries, or violations. Instead, they aim to improve Google’s […]